The Rakesh Jat should help the students in selecting any one element of the following:
Elements of Business Environment:-
1. Changes witnessed over the last few years on mode of packaging and its economic impact. The teacher may guide the students to identify the following changes:
a) The changes in transportation of fruits and vegetables such as cardboard crates being used in place of wooden crates, etc. Reasons for above
b) Milk being supplied in glass bottles, later in plastic bags and now in tetra-pack and through vending machines.
c) Plastic furniture [doors and stools] gaining preference over wooden furniture.
d) The origin of cardboard and the various stages of changes and growth.
e) Brown paper bags packing to recycled paper bags to plastic bags and cloth bags.
f) Re use of packaging [bottles, jars and tins] to attract customers for their products.
g) The concept of pyramid packaging for milk.
h) Cost being borne by the consumer/manufacturer.
i) Packaging used as means of advertisements
Answers
Great, you’ve got a comprehensive list of topics related to changes in packaging and their economic impact. Now, let’s delve into how you can expand on each of these points:
a) Changes in transportation of fruits and vegetables: Discuss why cardboard crates are being used more than wooden crates. Reasons could include cost-effectiveness, lighter weight for easier transportation, and eco-friendliness due to being recyclable.
b) Evolution of milk packaging: Explore the reasons behind the shift from glass bottles to plastic bags, and then to tetra-packs and vending machines. Factors such as convenience, durability, and preservation of freshness could be discussed.
c) Preference for plastic furniture over wooden furniture: This could involve considerations such as cost, durability, ease of maintenance, and changing consumer preferences towards modern aesthetics.
d) Origin and growth of cardboard: Trace the history of cardboard from its early forms to its current usage, highlighting its evolution in response to changing needs and technological advancements.
e) Progression of shopping bag materials: Discuss the environmental impact and consumer preferences driving the shift from brown paper bags to recycled paper bags, plastic bags, and cloth bags.
f) Reuse of packaging: Explore how companies are using reusable packaging as a marketing strategy to attract environmentally conscious consumers. Discuss the benefits of reusability for both the company and the consumer.
g) Pyramid packaging for milk: Explain the concept of pyramid packaging, which optimizes space and facilitates efficient storage and transportation of milk containers. Discuss its economic benefits in terms of reduced packaging material and transportation costs.
h) Cost implications for consumers and manufacturers: Analyze how changes in packaging affect the overall cost structure of products, including production costs, transportation costs, and consumer pricing.
i) Packaging as a means of advertisement: Explore how packaging design and branding influence consumer purchasing decisions. Discuss examples of successful packaging designs that serve as effective advertisements for products.
By expanding on these points, you’ll provide a comprehensive overview of the changes in packaging and their economic impacts, offering valuable insights to your audience.
2. The reasons behind changes in the following:
Coca – Cola and Fanta in the seventies to Thums up and Campa Cola in the eighties to Pepsi and Coke in nineties.
The teacher may guide the students to the times when India sold Coca Cola and Fanta which were being manufactured in India by the foreign companies.
The students may be asked to enquire about
a) Reasons of stopping the manufacturing of the above mentioned drinks in India THEN.
b) The introduction of Thums up and Campa cola range.
c) Re entry of Coke and introduction of Pepsi in the Indian market.
d) Factors responsible for the change.
e) Other linkages with the above.
f) Leading brands and the company having the highest market share.
g) Different local brands venturing in the Indian market.
h) The rating of the above brands in the market.
i) The survival and reasons of failure in competition with the international brands.
j) Other observations made by the students
Answers
This is an interesting exploration of the beverage market evolution in India. Here’s how you can expand on each point:
a) Reasons for stopping manufacturing of Coca-Cola and Fanta in India: This could involve a discussion of government regulations, economic policies, or market conditions that led to the cessation of production by foreign companies.
b) Introduction of Thums Up and Campa Cola: Explore the emergence of these local brands as substitutes for Coca-Cola and Fanta. Factors such as taste preferences, pricing, and marketing strategies could be considered.
c) Re-entry of Coca-Cola and introduction of Pepsi: Discuss the changing socio-political landscape in India that allowed for the re-entry of multinational companies like Coca-Cola and the entry of Pepsi. Economic liberalization policies in the 1990s could be a significant factor.
d) Factors responsible for the change: Analyze the market dynamics, consumer preferences, branding strategies, and competition that influenced the shift from local to multinational brands in the Indian beverage market.
e) Other linkages with the above: Consider any broader economic or cultural trends that may have influenced consumer behavior and market dynamics during this period of transition.
f) Leading brands and market share: Provide data on the market shares of Coca-Cola, Pepsi, Thums Up, and other key players in the Indian beverage market over time.
g) Local brands entering the Indian market: Explore the emergence of other local beverage brands and their strategies for competing with multinational giants.
h) Market rating of brands: Discuss consumer perceptions of different beverage brands, including factors such as taste, quality, and brand loyalty.
i) Survival and failure in competition with international brands: Examine the strategies adopted by local brands to survive and compete with multinational companies. Discuss any instances of success or failure and the reasons behind them.
j) Other observations by students: Encourage students to share their insights on the beverage market evolution in India, including consumer preferences, advertising trends, and cultural influences.
By exploring these aspects, students can gain a deeper understanding of the complex factors driving changes in the beverage industry and the dynamics of competition between local and multinational brands in the Indian market.
3. Changing role of the women in the past 25 years relating to joint families, nuclear families, women as a bread earner of the family, changes in the requirement trend of mixers, washing machines, micro wave and standard of living.
4. The changes in the pattern of import and export of different Products.
5. The trend in the changing interest rates and their effect on savings.
6. A study on child labour laws, its implementation and consequences.
7. The state of ‘anti plastic campaign,’ the law, its effects and implementation.
8. The laws of mining /setting up of industries, rules and regulations, licences required for running that business.
9. Social factors affecting acceptance and rejection of an identified product. (Dish washer, Atta maker, etc)
10. What has the effect of change in environment on the types of goods and services? The students can take examples like:
a) Washing machines, micro waves, mixers and grinder.
b) Need for crèche, day care centre for young and old.
c) Ready to eat food, eating food outside, and tiffin centres.
11. Change in the man-machine ratio with technological advances resulting in change of cost structure.
12. Effect of changes in technological environment on the behaviour of employee.
Answers
These are all fascinating topics that delve into various aspects of societal, economic, and environmental changes. Here’s how you can approach each one:
3. Changing role of women in the past 25 years:
Discuss the transition from joint families to nuclear families and its impact on the roles and responsibilities of women. Analyze the increasing number of women becoming breadwinners and its implications on family dynamics.
Explore how changes in family structure and women’s roles have influenced the demand for household appliances like mixers, washing machines, and microwaves, as well as the overall standard of living.
4. Changes in import and export patterns of different products:
Examine shifts in global trade patterns over the past few decades, including changes in the types of products being imported and exported.
Discuss factors such as globalization, trade agreements, technological advancements, and changes in consumer preferences driving these shifts.
5.Trends in changing interest rates and their effect on savings:
Analyze historical trends in interest rates and their impact on individuals’ saving habits.
Discuss how changes in interest rates influence borrowing, investment decisions, and overall economic activity.
6. Study on child labor laws, implementation, and consequences:
Examine the evolution of child labor laws globally and their effectiveness in combating child exploitation.
Discuss challenges in implementing these laws, including enforcement issues and socio-economic factors perpetuating child labor.
Explore the consequences of child labor on children’s education, health, and overall well-being.
7. State of anti-plastic campaigns, laws, effects, and implementation:
Evaluate the effectiveness of anti-plastic campaigns and legislation in reducing plastic usage and pollution.
Discuss the challenges faced in implementing anti-plastic laws and strategies for overcoming them.
Examine the environmental, social, and economic effects of reducing plastic usage.
8. Laws and regulations for mining/setting up industries:
Outline the legal framework governing mining and industrial activities, including environmental regulations, labor laws, and licensing requirements.
Discuss the impact of these laws on business operations, environmental sustainability, and community welfare.
9. Social factors affecting product acceptance and rejection:
Explore how cultural norms, societal values, and demographic trends influence consumer attitudes towards specific products like dishwashers and atta makers.
Analyze marketing strategies that address social factors to promote product acceptance.
10. Effect of environmental changes on goods and services:
Examine how environmental changes such as climate change and pollution impact the demand for and supply of goods and services.
Discuss examples of products and services that have emerged or evolved in response to changing environmental conditions.
11. Change in man-machine ratio with technological advances:
Discuss how technological advancements have altered the ratio of human labor to machine labor in various industries.
Analyze the impact of automation on production costs, efficiency, and workforce composition.
12. Effect of technological environment changes on employee behavior:
Explore how advancements in technology shape workplace dynamics, employee roles, and organizational culture.
Discuss the challenges and opportunities posed by technological changes in terms of skill requirements, job satisfaction, and work-life balance.
Each of these topics offers a rich landscape for analysis and discussion, providing valuable insights into the complex interplay of societal, economic, and technological factors shaping our world today.